Nike (NKE) earnings report card

The latest results graded A to F: sales, earnings per share and profit margin against what analysts expected and against a year ago, with a plain-English take.

D+
NKE · Nike
Q1 2027 results · reported Thu, 1 Oct 2026
Score 48/100
Our take

A weak quarter: profit per share came in 10% above forecasts, but sales missed forecasts by 1.9%.

  • Profit per share came in 10% above forecasts.
  • Sales missed forecasts by 1.9%.
ActualExpectedDifference
Revenue$11.21bn$11.43bn▼ −1.9% miss
Earnings per share$0.48$0.44▲ +10% beat
Net profit margin6.3%5.7%▲ +0.7 pts
Compared with a year ago
Share price on the day −3.6%
The quarter in detailThis quarterA year agoChange
Gross margin42.8%42.2%▲ +0.6 pts
Net margin6.3%6.2%● +0.1 pts
Revenue vs the quarter before$11.21bn$10.97bn (quarter before)▲ +2.2%
How the grade is worked out
Revenue vs forecast2.5 / 20−1.9%: +2.5% or more scores full marks, −2.5% or worse scores nothing
EPS vs forecast15 / 20+10%: +20% or more scores full marks, −20% or worse scores nothing
Margin vs forecast9.2 / 15+0.7 pts: 3 points or more above forecast scores full marks

Score = points ÷ points available × 100, using whatever figures are known. A from 80, B from 65, C from 50, D from 35, F below; + and − mark the top and bottom of each band. The share price reaction is shown but doesn't count towards the grade.

Expected = analysts' average forecast before the results. Net margin vs forecast uses earnings per share × diluted shares; the quarter in detail uses the company's SEC filing once it's out. A grade of what was reported, not a recommendation.

Reported 1 Oct 2026 · Sources: Finnhub (results and analyst forecasts), SEC EDGAR (company filings)

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